Our Story

Welcome to Monarca Hair Care! We're thrilled to have you join us on our journey. As a family-owned business, we believe in the power of connections and sharing our story with you, our valued customers. It's important to know the story behind the products you use, and we hope our journey will inspire you and make you feel like part of our family.

The Inspiration: Our story begins in Morelia, Michoacán, Mexico, where our co-founder Joanna was born. Morelia is a place renowned for its mesmerizing beauty and the stunning sight of millions of monarch butterflies that migrate there each year. The resilience and strength of these butterflies, overcoming the challenges of their long migration, inspired our brand's name - Monarca Hair Care.

Joanna's Journey: Joanna's family embarked on their journey to the United States when she was just a baby. Although Joanna didn't face the challenges of adapting to a new culture, her family had to overcome numerous obstacles to build a life in their new environment. It was their determination and perseverance that laid the foundation for Joanna's passion for creating high-quality, natural hair care products that empower people to feel confident and beautiful.

The Birth of Monarca Hair Care: Together with her husband, they began their journey by extensively researching natural ingredients and hair care formulations. They collaborated with a reputable manufacturer in the United States to develop their product line, ensuring that all Monarca Hair Care products are proudly made in the USA.

Family-owned and Operated: Monarca Hair Care is truly a labor of love. As a family-owned business, we pride ourselves on our dedication to crafting exceptional hair care products, while also caring for our two young sons. We pour our hearts into every aspect of our business, from product development and manufacturing to customer service and marketing.

Sustainability and Ethical Practices: We are currently working towards making Monarca Hair Care as environmentally friendly as possible. As our business grows, we plan to continually improve our practices and aim to become a green company. Our goal is to minimize our ecological footprint while still providing high-quality products to our customers.

Giving Back: At Monarca Hair Care, we believe in the power of giving back to our community. As we grow, we hope to partner with various charitable organizations, particularly those focused on empowering and supporting women. Our aim is to use our success as a platform to inspire and support others in their journey to make a difference.

The Future of Monarca Hair Care: As we continue to grow and evolve, we are excited to expand our product line and explore new avenues to better serve our customers. We are dedicated to staying true to our roots and core values while embracing innovation and the latest advancements in hair care technology.

We are grateful for the incredible support we have received from our customers, friends, and family throughout our journey. Our success is a testament to the power of community and the importance of staying true to our vision.

As Monarca Hair Care continues to grow, we will remain dedicated to our customers, ensuring that we listen to your feedback and respond to your needs. We look forward to building a strong sense of community, where everyone can feel heard and valued.

Thank you for choosing Monarca Hair Care, and we can't wait to share even more exciting developments with you in the future. Welcome to our family!